Retail
In retail, it's a constant challenge to generate more shop traffic and entice your customers to return more frequently. Ecowave provides you with all the tools to offer your customers an attractive mobile phone trade-in concept and thus improve your shop traffic.
Why trade in?
In the Netherlands, an estimated 15-20 million mobile phones are lying in drawers and cabinets. Often, the device is kept as a spare phone, but nine out of ten times, it remains unused. This is a shame because the value of the device is completely lost.
Give your customers the opportunity to trade in their old device so that they can fully utilize its value in your store! Your customer has "savings" lying in the drawer! The value of the device can, for example, be offset as an extra discount on a new purchase or in the form of a voucher.
If you use Ecowave's trade-in concept, you can quickly and easily determine the value of the device yourself in an online environment. Registering a device is also done safely and quickly online. The devices are picked up by Ecowave by appointment at no cost to you. You will receive a comprehensive report of all registrations and compensations, and the total amount will be paid out quickly.
All the benefits listed
- Excellent marketing tool to increase shop traffic
- Financial benefit for your customer
- No additional costs for waste, but extra margin
- Attractive compensation
- Easy registration via the web
- Compensation per brand/model directly available via the web
- Possibility to register additional customer information
- Monthly report of registrations and compensations
- Monthly billing proposal and fast payment
- Ecowave support in setting up promotions
- Unified handling of discarded devices, even if there are multiple stores/branches
- One point of contact for the entire handling of devices
- No additional costs for logistics
- Contribution to reducing the growth of electronic waste
How does it work?
After an introductory meeting, where we explore the possibilities together, we can quickly get started if desired. You will have access to your own online environment and can start registering devices right away.
Markting Tool
Every retailer is constantly faced with the challenge of attracting new customers to the store and enticing existing customers to return more often. With Ecowave's smart mobile phone trade-in concepts, you can offer your customers an extra attractive service that can also benefit your own revenue.
Opportunities
Often, mobile phone trade-in concepts are offered by retailers who sell mobile phones themselves. The value of the device your customer hands in is then offset as (additional) discount against the value of the new device. For many customers, this can be a reason to buy the new device in your store. However, in practice, it often turns out that people have phones to trade in but do not immediately need to buy a new device. You can offer these customers the value of the device, for example, as a voucher, as extra bonus points for your own loyalty program, or (partially) donate it to a charity or association. All of this is also interesting for retailers outside the telecom industry.
Support by Ecowave
Ecowave naturally supports you in promoting the trade-in concept. You can have access to flyers and posters to inform your customers about the possibility of trading in their device. By giving them a prominent place in your store, you encourage your customers to bring their old devices on their next visit to your store. Do you have a larger concept or project in mind? Ecowave is happy to brainstorm, is flexible, and is always open to new ideas to create a win-win situation together.
Environment
For many companies, including in retail, corporate social responsibility is high on the agenda. With Ecowave's trade-in concepts, you can position yourself as a green and environmentally conscious company.
Reducing the Waste Mountain
Of course, a mobile phone trade-in concept is commercially very interesting. Additionally, it's good to know that you are also contributing to the environment. Old mobile phones often remain in drawers and cabinets for a long time and eventually end up in landfills. This is not only a waste of the value of the device but also very harmful to the environment.
What Happens to the Devices?
Ecowave processes the devices - after all data, if desired, has been completely erased - and a large part of the devices (about 90%!) qualifies for a second life. This is not only less burdensome for the environment but also for people in less prosperous parts of the world. A large part of the used devices finds its way to countries that are still developing. These devices thus contribute to the growth of the economy there.
Products that are no longer suitable for reuse are collected and offered to our recycling partner who dismantles the devices professionally. About 95% of these materials can be recovered for reuse in newly produced products.
